A question that I hear frequently is, “I want to eat sustainably, but I love sushi so much. Are there any Ocean Wise sushi options?” The answer is yes. Fortunately, you can have your sushi and eat sustainably too, thanks to Ocean Wise sushi restaurants such as the Aburi Restaurant group.
In 2009, the Aburi Restaurant Group joined Ocean Wise. The restaurants include Miku, Minami, and Gyoza Bar in Vancouver, as well as the newly opened Miku Toronto. With the growing awareness of consumers, demand for sustainable sushi has increased, and Aburi Restaurants has helped to lead the way in providing Ocean Wise options such as albacore tuna, sockeye salmon and oysters, among many others. The sustainable seafood is identified on the menus with the Ocean Wise symbol making it easy for consumers to select. They have actively supported the program through participation in events such as the Vancouver Aquarium’s Night at the Aquarium and Toast to the Coast as well as undergoing in-person Ocean Wise training for every staff member. While Ocean Wise has a number of sushi restaurant partners, the sustainable seafood movement is still growing within this market and it is partners like the Aburi Restaurant Group that influence market change by setting the example.
In 2010, Miku made a commitment to becoming more environmentally friendly by investing in a Vivreau Water System. Usually, serving bottled water wastes glass and plastic packaging, not to mention the energy needed to transport it for sale. The Vivreau Water System reduces waste by allowing the restaurant to filter and bottle tap water on-site for sale at the restaurant. Each year, Miku donates all proceeds from the Vivreau water sales to a charity. We are excited and grateful that Aburi Restaurants chose to support the Ocean Wise program in 2015. The donation is helping Ocean Wise to address overfishing which is the number one issue our oceans are facing.
“Being a partner of Ocean Wise is important to us in many ways,” says Sasha Leung, Marketing and Executive Administrator of Aburi Restaurants Canada. “By using the Ocean Wise product and logo on our menus, it empowers our guests to make informed choices about what they’re eating. Ocean Wise has also provided valuable training to our team members, bringing the knowledge full circle from staff to guests. The more people are educated about overfishing and its effects the better we are armed to bring change and make sure these species are still around for future generations.”
The Aburi Restaurants’ additional Vivreau water sale contribution will help us go one step further in ensuring healthy oceans for generations to come. Clearly, taking green initiatives and giving back to the community show that Aburi Restaurants is serious about practicing their corporate philosophy of ningenmi: to respect the people and environment surrounding us.
You can find the Ocean Wise symbol on Aburi Restaurant menus in Vancouver and Toronto. The Ocean Wise symbol is the Vancouver Aquarium’s assurance of an ocean-friendly seafood choice.
Blog post written by Claire Li, Ocean Wise Western Account Representative
Overfishing is the single biggest threat our oceans face today. With more than 650 partners across Canada, Ocean Wise makes it easy for consumers to make sustainable seafood choices that ensure the health of our oceans for generations to come. The Ocean Wise symbol next to a seafood item is the Vancouver Aquarium’s assurance of an ocean-friendly seafood choice. www.oceanwise.ca